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Digital Design. Request a free website audit

Web design and build / Ireland

Easier to trust.Easier to choose.

We design, redesign and build websites for Irish businesses. It starts with a free audit: plain notes on what helps, what hurts and what to fix first. Like these, on our own old homepage.

100+SME engagements behind the work. Web first, with projects across Ireland.

Sample audit / our homepage, as it was4 notes
digitaldesign.iebefore
Our old homepage: dark navy background, a small pill badge, a centred white headline, a blue button and a row of small tick-mark claims.

Major: costs you enquiriesMinor: friction, quick to fix

01 / The free audit

We review your site like a commercial asset, not a design ornament.

A short first pass over positioning, trust, user experience and SEO. It finds the most useful next step. It is not open-ended consultancy or a stand-in for full discovery.

1.1

Messaging and clarity.

Is it obvious what you do, who you help, and why someone should pick you over the alternative?

1.2

Design and trust.

Credibility cues, layout, visual hierarchy, and how the brand comes across on first contact.

1.3

User journey.

Can a buyer find the right page, understand the offer and act, without friction?

1.4

SEO basics.

Obvious issues with page targeting, structure, service-page depth and missed search intent.

Your audit / yoursite.ie4 parts

What you get back.

  1. A

    A short diagnosis of the biggest commercial issues on the site.

  2. B

    Quick wins that could improve clarity, trust or enquiries.

  3. C

    Whether the problem is mainly design, copy, structure, SEO, or a mix.

  4. D

    What to fix first, instead of trying to do everything at once.

How it works.

  1. You send the site.

    Your website, your type of business, and the main result you want it to produce.

  2. We review the pressure points.

    Positioning, trust, layout, calls to action, and obvious SEO or UX issues.

  3. You get a sharper next step.

    Not generic advice. A grounded view of what should happen next.

Best fit: Irish service businesses, consultancies, professional firms and growing companies that already have a site and suspect it is underperforming.

02 / Services

Start with the website. Add only what makes it work harder.

Leads every engagement

Web design and development.

Responsive websites with clear structure, accessible navigation and a defined route from the first visit to the next action.

How we design and build

Supporting work, when it earns its place

Brand.

Identity and positioning for businesses that need to look more credible, more consistent and easier to trust.

SEO and search.

On-page content, technical checks and search planning aimed at the queries and pages that matter to the business.

Content.

Useful articles, service pages and proof that answer buyer questions before the first sales conversation.

UI and UX design.

Interface and journey design for websites, forms, portals and the other places your customers get stuck.

Social media.

Content pillars, launch support and channel planning that send social activity back to stronger pages and enquiries.

Not sure which you need? Start with the part of the buyer journey that causes the most friction. That is what the free audit is for.

03 / Work

Real work, with the decision behind it.

Every site gets its own style, not a template, and we hold it on every release. These two are our own projects, live now. Client work stays confidential, so it is described below without names or numbers.

myid.ie EU wallet tracker: a map of Europe with each state shaded and lettered by evidence grade, beside a country search and a grade key.
The Czechia page on a phone: four answer boxes for stage, due date, builder and what works today.

Grade first. The essay comes second.

Owned project / myid.ie

EU wallet tracker.

Where every EU state stands on its digital identity wallet, with the source behind each claim.

The decision

The first version was accurate and overwhelming: one long page. A banker, a vendor and a journalist each needed a different answer. So the answer became a map of every state by grade, with each country one click away.

Type
Public data product
Built
Country scorecards, a grade map, open data
Held by
Dated releases and source checks
See the live tracker
pubhub.ie Carlow page: a painted county sign above a grid of pubs, each with its own coloured shopfront sign.
A single pub page on a phone, opening on the pub's painted sign and a pint price ticket.

Every pub gets its own sign.

Owned project / pubhub.ie

Every pub in Ireland, with its own shopfront.

A guide to Irish pubs: where they are, what a pint costs, what is on.

The decision

A pub directory is usually a list of names. Here every pub page opens on its own painted sign, so it looks like the pub before you read a word. A county page reads like a street of them.

Type
Public guide
Built
A sign per pub, county streets, pint prices
Held by
A written style, checked on every release
See pubhub.ie

Client work / confidential

Named only by what they do.

Genuine engagements, described without names, quotes or figures we cannot publish.

  • Cybersecurity companyWeb design / information architecture / UX

    Reframing a complex technical offer around buyer clarity, trust and a better route into sales conversations.

    Read the case study
  • Irish agricultural marketplaceMarketplace UX / content structure / build

    Turning a multi-sided proposition into a clearer journey for buyers, sellers and partners.

  • Irish ecommerce brandEcommerce UX / checkout journey / responsive design

    Better product discovery, more buying confidence, and a cleaner path from first visit to checkout.

04 / How it runs

Clear scope, direct delivery, and a site built for what comes next.

A useful brief separates the business problem from the thing being asked for. That keeps a redesign from turning cosmetic.

  1. Find the real bottleneck.

    The free audit. Sometimes the issue is design. Often it is the message, the structure or the offer.

  2. Define the audience and intent.

    Who the site is for, what they came to do, and where the current journey loses them.

  3. Choose the smallest useful scope.

    What is in, what is out, and who owns each decision, agreed before work begins.

  4. Agree what will be measured.

    So content, UX or search work does not grow without a clear reason.

05 / Funding

What Grow Digital will pay for, and what it will not.

Grow Digital, run through your Local Enterprise Office, supports new off-the-shelf business software and the setup and training that go with it. Bespoke websites and custom software are excluded.

  1. 1Start with the official assessment.

    The pathway needs a completed Digital for Business project from the last two years. Our free audit does not replace it.

  2. 2Check the conditions with your LEO.

    Trading history, staff and size, tax clearance, sector, and any previous award.

  3. 3Apply before you commit.

    Do not order, sign or pay until your LEO's written offer says you can.

  4. 4Get an itemised quote.

    Ours separates software, setup and training from website work, so your LEO sees only what it can accept. Our setup packages cover bookings, online shops and enquiry follow-up.

06 / Start here

Request a free website audit.

Tell us about the business and what you want the site to do better. You get back:

  1. A

    the biggest issues, in plain words

  2. B

    quick wins you can act on

  3. C

    what to fix first

Prefer to write? hello@digitaldesign.ie

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